Pure Leaf -
Campaign Launch
Between sad desk lunches, social media doom scrolling, and all the other multitasking in between, we’ve forgotten how to take real breaks. Our “State of the Break” survey found that 3 in 5 workers struggle to take breaks during their workday. This lack of quality breaks leaves nearly two thirds of them feeling mentally, emotionally, and physically exhausted. So we teamed up with Lindsay Lohan to bring back Tea Breaks for everyone!
THE HERO FILM
THE GIFs
THE SHOTS
THE SURVEY
Our national survey has found that not all breaks are good breaks. Here are a couple of things we realized after surveying today’s US workforce on the state of their breaks at work:
We’re not taking real breaks. 3 in 5 workers struggle to take breaks during the workday.
Our time is divided. Over half of workers feel too busy with work to take a break or feel constantly interrupted by work that they can’t enjoy one.
We’re using them for the wrong things. Over 70% of people use their breaks to take care of basic needs (e.g., a bathroom break or grabbing a snack).
We’re getting burned out. 63% of people feel exhaustion when a break is skipped.
Our breaks aren’t long enough. More than two-thirds (68%) of all workers say their preferred break is 15+ minutes.